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Media Monitoring

4 Tips to Use a Media Monitoring Service Sales Rep to Your Advantage

Who doesn’t love 2 phone calls and 3 emails a day from a sales person? Chances are we’ve all had this experience at some point whether it’s the stereotypical used car salesman or a media monitoring sales rep. No matter what the scenario, it’s never fun. What makes it even worse is that it usually […]

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The Important Job of Archiving Broadcast News

At Metro Monitor, we believe in the importance of not only recording and monitoring local and national news programs, but also in the importance of maintaining a deep archive of TV news programs. The importance of maintaining an archive of local and national news programs was recently highlighted in a documentary film directed by Matt […]

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3 Things to Know Before You Sign a Media Monitoring Contract

Comparing media monitoring services is a great way to evaluate if the tools you’re using are well suited to your needs, if you’re overpaying, or if there are other tools you may need to incorporate. The last thing you want to discover after finding the perfect media monitoring platform are nasty loopholes, clauses, and conditions […]

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Benefits of Contract Free Media Monitoring Services

Why media monitoring without contracts benefits communications professionals. Being able to track and measure media attention is arguably a necessity for PR pros, but doing so can be a lengthy, expensive headache to find the right way to go about it. Most media monitoring services are going to require a long-term contract to use their […]

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Metro Monitor Expands Pennsylvania News Monitoring Services

Metro Monitor has recently completed acquisitions of two news monitoring companies that serve clients throughout Pennsylvania. Metro Monitor has acquired National Broadcast Monitors, a New Jersey based media monitoring company that provides news clipping services to the Philadelphia, Harrisburg-Lancaster, and Johnstown-Altoona markets as well as the New York and New Jersey media markets. Metro Monitor […]

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