BIRMINGHAM, Alabama – August 22, 2023 – Metro Monitor, a leader in media monitoring and news tracking, today announced the strategic acquisition of DAR.fm, a pioneering platform in digital radio and podcast recording. This deal forms a part of Metro Monitor’s ongoing growth strategy, enabling the company to broaden its service offerings and deepen its […]
Watching the News For You.
Radio News Monitoring
The Power of Direct Media Monitoring – Tracking TV and Radio News From the Source
For many businesses and organizations, media monitoring is more than just a handy tool; it’s a lifeline. It enables them to understand public sentiment, identify emerging trends, manage reputational risk, and glean valuable insights into the competitive landscape. However, not all media monitoring services gather TV and radio content for monitoring the same way. The […]
Top Reasons a Broadcast Media Monitoring Service is Essential for Media Professionals
Communication professionals can benefit from using a broadcast media monitoring service in multiple ways. The valuable media insights gained help stakeholders stay informed and assist in making better decisions for their organization. Utilizing a media monitoring service allows communication professionals to track TV and radio news mentions of their organization, industry, and competitors. It provides […]
What is a media monitoring service?
What is media monitoring and what services do media monitoring services provide? At the most basic level, media monitoring refers to the practice of collecting large amounts of media data from news sources and running searches against the collected media data to locate specific media mentions. Media monitoring is utilized by organizations large and small […]
Metro Monitor Expands Pennsylvania News Monitoring Services
Metro Monitor has recently completed acquisitions of two news monitoring companies that serve clients throughout Pennsylvania. Metro Monitor has acquired National Broadcast Monitors, a New Jersey based media monitoring company that provides news clipping services to the Philadelphia, Harrisburg-Lancaster, and Johnstown-Altoona markets as well as the New York and New Jersey media markets. Metro Monitor […]
