What is media monitoring and what services do media monitoring services provide? At the most basic level, media monitoring refers to the practice of collecting large amounts of media data from news sources and running searches against the collected media data to locate specific media mentions. Media monitoring is utilized by organizations large and small […]
Who doesn’t love 2 phone calls and 3 emails a day from a sales person? Chances are we’ve all had this experience at some point whether it’s the stereotypical used car salesman or a media monitoring sales rep. No matter what the scenario, it’s never fun. What makes it even worse is that it usually […]
With the return of the abbreviated 2020 Major League Baseball season, some fans may find watching their favorite team is harder than it’s been in the past, especially the growing number of cord cutters. According to industry analyst, NoCable, almost 20% of US households now rely on streaming streaming services to get their TV fix. […]
At Metro Monitor, we believe in the importance of not only recording and monitoring local and national news programs, but also in the importance of maintaining a deep archive of TV news programs. The importance of maintaining an archive of local and national news programs was recently highlighted in a documentary film directed by Matt […]
Comparing media monitoring services is a great way to evaluate if the tools you’re using are well suited to your needs, if you’re overpaying, or if there are other tools you may need to incorporate. The last thing you want to discover after finding the perfect media monitoring platform are nasty loopholes, clauses, and conditions […]
